Parfeniuk

Anna

Public Relations Specialist | 6+ Years in Fashion PR

With 6+ years of experience, I specialize in crafting and executing PR strategies that position fashion brands for success. My expertise spans securing top-tier press coverage, managing influencer and celebrity collaborations, and leveraging a network of over 1,500 fashion contacts.

  • 15+ Projects completed for global brands

  • 350+ Media Features in publications like Forbes and Vogue

  • 150+ Influencer Posts driving brand engagement

  • Total Audience Reach of 20M+ through comprehensive campaigns

Featured Clients I worked with

Media Features

Vogue • Business of Fashion • Forbes • Harper's Bazaar • The Cut • Who What Wear • Cosmopolitan • Dazed

Vogue • Business of Fashion • Forbes • Harper's Bazaar • The Cut • Who What Wear • Cosmopolitan • Dazed

With over 350+ media features in top publications like Forbes, Vogue, and Business of Fashion, I specialise in creating and executing media strategies that tell compelling brand stories.

My work includes conducting interviews with brand founders, securing prime placement on shopping pages, facilitating editorial shoot loans, and providing PR support for major events. These efforts have resulted in a total audience reach of 20M+, driving brand visibility and engagement on a global scale.

Influencers

I have extensive experience in managing influencer collaborations, securing 150+ posts from top fashion influencers such as Cecilia Throsmark and Negin Mirsalehi. These partnerships have driven significant brand awareness, with a total audience reach of 20M+. My strategic influencer campaigns have successfully supported product launches, increased sales, and positioned brands in key markets.

  • Izi Angus | Cultnaked

  • Alexis Foreman | Marge Sherwood

  • Negin Mirsalehi | Nue

  • Young Emperors | Marge Sherwood

  • Xenia Adonts | Nue

  • Jenee Naylor | Cultnaked

  • Tia Lineker | Cultnaked

  • Cecilie Throsmark | Marge Sherwood

Explore the campaigns

Celebrity Dressing

I’ve dressed A-list celebrities such as Kendall Jenner, Kourtney Kardashian, and Celine Dion, securing high-profile media exposure for fashion brands. With strong connections to celebrity stylists, I ensure brands are showcased at top-tier events and editorial features, driving global visibility and engagement.

  • Kendall Jenner | Cultnaked

  • Chiara Ferragni | Nue

  • Alessandra Ambrosio | Cultnaked

  • Ashley Graham | Cultnaked

  • Celine Dion | Marge Sherwood